People and companies have to make many decisions about their relations with public opinion, such as promoting their image and protecting their reputation, controlling their media coverage, and responding to crisis situations, rumours and communication on legal issues.
Social media have disrupted our understanding of these situations. Codes for relations with the press have changed significantly and the need for protection is taking priority.
The multidisciplinary team at Majorelle PR & Events aims to help prominent figures and companies get back to a calmer, more composed communication strategy.
How are the press and social media reacting to the topic you are concerned about? How do you find out about an outbreak of contagion? What is the tone of discussion and the state of public opinion on the topic? Majorelle PR & Events’ digital analysts assess the spread and impact of a topic in online and social media in order to support decision-making and communication.
We identify threats and notify our clients immediately of any rumours or attempts to generate controversy that may jeopardise their image or business.
Relations with the French and international media, communication on legal issues, crisis management, organisation and support of major events, media training, assistance in understanding the public and media environment: our press relations and external communication consultants help you to take decisions and roll out your strategy.
Digital influence, e-PR, management of social media accounts, control of your online exposure:
The digital analysts and consultants at Majorelle PR & Events assist you in defining or reshaping your web and social media exposure.
Majorelle PR & Events provides special services for the world of sport to better support athletes, their agents and lawyers, executives, clubs and federations and major events.Download the brochure
Anne Hommel created Majorelle PR & Events after 25 years’ experience in press relations. She started her career working for politicians and other public figures. In particular, she advised the Managing Director of the International Monetary Fund, helping to organise international events. She now advises corporate leaders and prominent public figures.
After six years working in press relations and public affairs at Havas Worldwide Paris, Sacha Mandel was in charge of communication strategy for French Defence Minister Jean-Yves Le Drian from 2012 to 2015. He has been the partner of the agency since 2015. He advises companies and their executives on all aspects of their lobbying strategy.
Apolline Thomasset joined the Majorelle PR & Events team in 2014 after spending several years managing press relations for artists. Now the agency’s media influence expert, she supports companies, prominent figures and media companies in their communication strategy.
Clara Devoret joined Majorelle PR & Events after eight years at Radio France. Press officer at France Inter and then press relations manager at franceinfo, she also worked with and supported many media figures. With a degree in communication and advertising, she now advises prominent figures, companies and institutions.
Victoria Rey has several years’ experience of providing strategy and communication consulting services to executives, institutions, startups and public figures. With a degree from Sciences Po Bordeaux and two masters’ in geopolitics and strategy, she helps the agency’s clients with lobbying and crisis communication.
Ariane Olleris joined Majorelle PR & Events after working in the reputation and press relations department of a CAC 40 group. A graduate of CELSA, Sciences Po Rennes and the University of Eichstätt-Ingolstadt, she has two French and German masters’ in political science and crisis communication. Today, she is involved in cultural projects and major events.
With a master’s in digital communication, Laura Lacoste joined Majorelle PR & Events after several years spent working for the digital division of a major French group. Laura analyses the views expressed on social media, maps the players and advises companies on their digital influence.
A specialist in e-reputation, digital influence and content optimisation strategies, Joséphine Thieffry joined Majorelle PR & Events after working in politics and for local authorities. With a master’s in public and political communication, Joséphine graduated from Sciences Po Aix-en-Provence.
With a master 1 in law from the University of Rennes, Manon Voirin specialised in the justice system before obtaining an MBA in communication and press relations at EFAP. Manon joined the Majorelle PR & Events team in 2019 as a digital analyst and consultant.
Louise Peraldi joined the digital influence department of Majorelle PR & Events in 2019 after obtaining a master’s in management and culture at CELSA. With a research master’s in modern literature from the Sorbonne University, Louise’s role includes the reception, analysis and strategic processing of digital information.
With a master’s in communication, lobbying, consulting and strategy from Sciences Po Aix-en-Provence, Imad Hijazy joined Majorelle PR & Events in 2019 after working for a public relations and communication firm in Marseille. He specialises in digital communication strategies.
partner) With a degree in local authority administration and management, Benoit Degiovani has been advising and helping institutions and companies to roll out their web and digital identity strategies since 2011. A digital specialist, he partners Majorelle PR & Events in digital and e-reputation crisis situations.